How to Recruit Students for an Educational Tour

My Recruitment Plan

Print the checklist to use as a guide: Download PDF


RECRUITMENT MATERIALS
Ask my passports Tour Advisor for:

  • Printed Itineraries
  • Participant Enrollment Guides
  • Promotional Posters
  • Meeting Invitations
  • Online Meeting Presentation


BEFORE MY MEETING

15 DAYS PRIOR

  • Team up with other teachers (from other grade levels or subjects) at school.
    Note: other teachers can recruit students you normally wouldn’t be in contact with, and travel for free as a co-counselor on your tour! Remember: the more participants enrolled on your tour, the more cash stipends scholarships for you and your students.
  • Set interim enrollment deadlines for my group, keeping in mind passports early enrollment benefit deadlines and my school breaks.
  • Schedule parent student meetings in line with my interim deadlines. Set 2-3 at a time, on weekdays and late enough for working parents to attend.

10 DAYS PRIOR

  • Announce my meeting over the PA announcements at school.
  • Hang up posters in the school library, cafeteria, hallways, classrooms, and other high traffic areas.
  • Post a meeting announcement in the school bulletin and my teacher and school websites.
  • Send meeting invitation flyers and itineraries home with students.
  • Email students and parents the meeting invitation with an itinerary PDF attached.

5 DAYS PRIOR

  • Send a second meeting invitation flyer home with students.
  • Email a meeting reminder to parents and students with the meeting invitation attached.


DURING MY MEETING

  • Pass out printed itineraries.
  • Pass out participant enrollment guides.
  • Show my custom online meeting presentation.
  • Communicate my interim enrollment deadlines.
  • Encourage parents to join the tour.
  • If I’ve traveled before, ask one of my past participants to speak to the group about their experiences.
  • Skype my Tour Advisor should I need additional assistance.
  • Collect parent/student emails so I can update them on enrollment deadlines, application requirements, tour alerts, etc.


AFTER MY MEETING

  • Email my presentation link to students who could not make the meeting.
  • Email my presentation link to students and parents who did make the meeting.
  • Post my presentation link to my teacher and school websites and social media accounts.
  • Encourage students to recruit their friends via social media.
  • Continue to hold meetings after school or during lunch.
  • Continue to announce my trip over school PA announcements and bulletins.
  • Keep a stack of printed itineraries and participant enrollment guides on my desk for interested students.
  • Update potential and enrolled participants with email campaigns.
  • Ask my Tour Advisor for a fundraising guide, then fundraise for my tour to help spread the word!

Download PDF

Previous
Previous

Tour Spotlight: Chocolates and Cappuccino

Next
Next

Getting School Board Approval for Educational Travel