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THE PERFORMANCE OF INDUSTRY CULTURE

In the excerpts appearing below, Linda Lyle argues (a) that there is an "industry culture" underlying the major American student travel companies, and (b) that this culture was inherited from The American Leadership Study Groups (ALSG) — a pioneering firm created in 1965 by Dr. Gilbert Scott Markle. Gil Markle is today the Executive Director of passports.

A dissertation Presented for the Doctor of Philosophy Degree; The University of Tennessee, Knoxville

Linda Gayle Lyle

May 1998



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